Archive for the ‘Branding’ Category
Tech Chic Holiday Wish List: Luxury Edition
December 4, 2009
The smartphones in our U.S. and Europe wish lists might be fashionable, but the following luxury phones are the tech chic ideal: technologically advanced while still emphasizing good style and good living.
Phones designed by esteemed fashion houses and upscale brands may be perceived as gimmicky, but the following devices attempt to perfect both form and function. Added touches include branded software elements - like themes and videos - and luxurious packaging – from sleek boxes to leather sleeves. Those with an eye for detail will find much to enjoy.
These phones aren’t just meant to be used – they’re meant to be worshiped.
Ulysse Nardin Chairman
Retail: $13,000 - $50,000
The venerated Ulysse Nardin has been making watches in Switzerland since the 19th century. With their Chairman smartphone, they approach the technology with the same care and attention to detail as they do with their watches.
The Chairman’s technology alone would be enough to make it the most impressive device on our list – there’s a 3.2-inch touch screen, 8-megapixel camera, 32 GBs of internal memory, high definition video, and built-in YouTube and Facebook. Did we mention it also has a self-winding rotor mechanism? That’s right, like an automatic watch, the Chairman uses a rotor to supply back-up kinetic energy. It’s a sophisticated combination of classic and cutting edge.
Tie it all together with the Android OS, top it off with a fingerprint scanner, and encase it in precious metals and you’ve got enough here to make James Bond giddy. Of course, Bond would probably need to trade in his Aston Martin to afford the Chairman – models start at $13,000 and will cost up to $50,000 with all the bells and whistles. With prices like that, you’ll want to get yourself one sturdy screen-protector. For those interested, the Chairman is presently up for pre-order on the phone’s Web site.
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Print ThisPosted in Branding, Culinary Trends, Design-inspired, Dining DNA, Fashion, Phones, Tech Chic | 3 Comments »
Burberry Prorsum:
Heritage Embraces the Digital Fountain of Youth
October 6, 2009
Fashion critics don’t get much warmer or fuzzier than they did at the unveiling of Burberry Prorsum’s Spring 2010 line at this year’s London Fashion Week. A critic’s scorn is rarely more stinging than within the realm of fashion, so when the highly anticipated show left the critics fawning, head designer Christopher Bailey must have breathed a long sigh of relief.
British Vogue called it Bailey’s best collection yet, while Style.com described the line as glamorous and youthful. Some went so far as to say Bailey had completely redefined the trench coat. Considering the focus on Burberry’s youthfulness and fashion forward bent, it’s hard to believe that just over 10 years ago the line was, according to The New York Times, a “moldering, old British clothing line” unable to shake off its tradition of producing drab, durable, military jackets. Read More »
Posted in Branding, Fashion, Social Media | 1 Comment »
Churning Out Decadent Pleasures with Ice Cream
September 18, 2009
Dessert just got a lot more sinful with the opening of The Icecreamists Pop-Up Ice Cream Boutique at London’s Ultralounge in Selfridges. The shop, which will remain open until November 1, is making a name for itself by reappropriating our innocent childhood visions of ice cream. The most infamous of their treats is likely the Sex Pistol, a recipe infused with gingko biloba, arginine, and guarana. It’s essentially a frozen Viagra cocktail (with a shot of absinthe thrown in for good measure). The management has capped the limit for this treat to one per customer – either to prevent libidinal overload or to pump up the allure of the concoction. Though the general focus is on original, hand-crafted recipes, that doesn’t mean the shop’s presentation isn’t helping to draw in customers.
One visit to the shop’s web site makes it clear that this is no mom-and-pop ice cream parlor – unless, of course, mom and pop happen to be a couple of Gothic foodies with a penchant for leather. An animated metallic skull emblem is the company logo; and customers are greeted with a photo of two topless women with ice cream dripping down their torsos under a tagline that reads: “God save the cream.” Indeed, libido seems to be a recurring theme.
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Posted in Branding, Discover, Indulge, London | No Comments »
